In the past 144 years, Tag Heuer sprits of “challenge yourself, the pursuit of success, excellent quality” has perfect embodiment in creating many “world first”. Tag heuer excepting fully demonstrating its outstanding precision timing function, its founder Edward tag heuer still believes in such a watch design philosophy, he believes that a watch there should be no unnecessary details – should be given tag heuer a style that can be distinguished at your first glance, thus fusing the aesthetics, science and technology and function in the design of the Tag Heuer watch perfectly. Tag heuer has been practiced the design concept of “technology decides function, the function inspires design”, almost every watch released by Tag Heuer has become a classic in the history of clocks and watches.
The TAG Heuer for a long time is deeply loved by celebrities from all walks of life. Tag heuer currently is the partner of two top young drivers of the Vodafone, McLaren, Mercedes formula one team — the 2008 formula one world champion Lewis Hamilton and 2009 F1 world champion Jenson Alexander Lyons Button, and it is also the loved accessories on the wrist of the 2007 formula one world champion and ferrari F1 driver Kimi Matias Raikkonen, the world’s chief golf star Tiger Woods, the world’s leading women’s tennis player maria sharapova, the racing league superstar Jeff Gordon, Champ Car champion Sebastian Bohr paradise, the talent and famous Bruno Seine, and Hollywood superstars Brad Pitt and Uma Thurman, Bollywood star and Chinese sports star Yao Ming, which fully displays the tag heuer fusing the sport and charming brand style!
In general, TAG Heuer though is the fourth largest Swiss watch company, its world ranking is also good. on the one hand, the reason is that tag heuer has long been focusing on manufacturing the sport watches but not the masses watches.